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Maynard House

 

 

Maynard House has been growing apples since 1934 and bottling juice since 1997. Today they supply prestige juices to Britain's top hotels and restaurants as well as discerning consumers.

Dowie was asked to look at their labelling, but with that came the need to re-visit their brand.

 

Dowie worked with Maynard House to create a distinctive appearance which emphasises the luxury quality and specialist variety of their juice range. We allowed the colour of the juice colour to speak for itself by leaving large areas of clear glass, while a tamper tab adds a tailored look.

We produced botanical-style illustrations to emphasise the variety, and used black to throw forward the juice colours. The bottles carry a simple 'flavour meter' and a short description to help consumers identify which juice variety best matched their taste.

If you think the packaging looks good, you should taste the juices!

 

Work produced:

Logotype and symbol

Label design and range for 19 bottles

Orchard and pack photography

Copy writing

AI generated imagery

Website design

Trade leaflets

Fruit illustrations

Series of advertisements

 

You can buy online now at

www.maynardhouse.co.uk

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Dowie+Co, established in 1994 by Rob Dowie and Miranda Henderson
A purposefully small, 
highly focussed boutique design and marketing consultancy, delivering timely creative solutions on budget, with a friendly,
considered approach: c
reative thought, problem-solving, design and marketing throughout the UK.

 

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